I'm looking for an IQ160 in the used market however pricing of pre-owned from dealers (I believe these pricing controlled by PhaseOne) are a little perplexing, perhaps Doug or Steve could please enlighten me. Here are the prices:
p40+ 9k
p65+ 12.5k
iq140 12-14k
iq160 22k
Everything is reasonable until IQ160. From P40 to P65, it about a factor of 1.4, I really should expect IQ160 is about 1.4 the price of IQ140, or about 16.5 to 19k.
It looks like P65+ is the best value for money now (or IQ140, depending on which features you value)
Hi Yashima -
As you have probably realized, linear pricing models are elusive in the medium format world. However, one of the more consistent scenarios has been a gulf between similar sensors that come in small and large sizes. At launch (Q1, 2011), the IQ140 was listed at $21,990, with the IQ160 listed at $36,990. With pre-owned equipment, perceived and actual value, as well as market attractiveness come more directly into play, when it comes to pricing. P40+ is butting down against similar pixel count MFD products. What also pushes the P65+ closer to the P40+ than the usual gulf between a 44mmx33mm sensor and a 54mmx40mm sensor is the presence of the IQ160 at $21,990 (and sometimes lower). We found that P65+ units that were priced closer to IQ160 did not move.
Note that the $21,990 pricing in most cases reflects a Phase One factory refurbished IQ160 product, and in those instances the cost is more concrete, as these are purchased directly from Phase One. We have had IQ160 pre-owned, certified units that have listed at varying prices, since our cost is not set by anyone other than the agreement between CI and the end user. Current new listed pricing for IQ140 and IQ160 is $15,990 and $28,990, respectively.
I will say that the decision to post pricing on digitalback.com underwent (and still does today) a great deal of internal discussion and debate - pros and cons. We like the idea of being transparent and removing mystery from pricing, but we recognize that it is easy for a competitor to field a call, point to our website and promise to lower the price by xxxx $$ if they decide to buy right then and there.
In most cases, I think that our publishing serves some helpful purpose, but it should be thought of as a guide, IMO. A significant portion of our clients purchase via upgrades or trades, sometimes trading lenses or other items against a digital back, for example. And, we do have the reputation and capability for creative thinking when it comes to getting to a desired price or finding a desired product for a client. It is not that unusual for me to have one single client receive what he wanted at the price he could afford, but be unaware that what made it happen was a simultaneous combination of 2-3 transactions - I even had 4 once - where I have an agreement with one client for a product coming in trade that is going to another client who has a product coming in, and another client who wants a mount swap, who ....
Any time there is the possibility of trading in or upgrading equipment, complexity increases. It can yield to positive outcomes for clients, but communicating that is a challenge.
While we are currently in agreement at CI for posting pricing for all digital backs, I highly recommend calling and speaking to someone (or contact any of our known sales managers). Some products listed are very tight - there isn't any room to do better, but others may have some room. If I have the room, I'm always open to trying to work harder to get under a client's budget. Also, while a lot of the inventory is represented on digitalback.com, I always have in my possession a more complete list that includes models that have not yet been listed, and may not ever make it to the website (often I pre-sell these before they come in for our inspection).
Steve Hendrix
Capture Integration