Slobodan, The thing you have to remember is that there's no such thing as "more unique" or "somewhat unique." If you can hang on to that fact you're home free.
Rob, Being an old guy, I agree: it just keeps getting worse and worse. I recently finished a novel that was chock full of bad grammar, misspellings, an inability to distinguish between plural and possessive, and hiliariously incorrect words. The novel was crappy but the writing and editing were so bad that I couldn't stop reading. The prize was the lawyer who was looking for an argument that would let him "go for the juggler." It wasn't a misspelling. He used the word in that connection more than once.