Why?
My testing of I1Profiler patch lengths is that duplicating patches, for instance 2, 6mm patches, provides better color readings (averaged) than a 12mm wide patch. As for the width, larger than 6mm doesn't help at all unless you have registration issues perhaps due to canvas which is stretchable. I1Profiler only looks at about 3mm wide swath and a wider (length wise from top to bottom) patch does nothing to improve readings for normal media.
Duplicating patches lets you compare the same color patches which a longer patch doesn't.