Sorry - thought it was clear. I'll try again:
Daniel was asking what media setting to use with the Epson driver & Innova F-Type paper. He wonders whether the Luster or Semi-Gloss media setting in the Epson driver will work best to get started. Those are indeed reasonable choices, but if he wants to see if one is better than the other, he has to print something at a couple of Epson driver settings, to see which yields the richest blacks. He presumably has no custom profile yet & only wants to determine an appropriate media setting, so he can print profiling targets.
The best way to decide which media setting to use is to print the "Density Charts" available on a number of profile-making websites. These are not the same as the targets you print to have profiles made.
When you print the density charts (not the profiling targets!), you can use the canned profile for the media setting in question - for example, Epson's canned Semi-Matte profile with the Semi-Matte media setting, & their Luster profile with the Luster setting - to see which media setting prints out best on the new paper. You print the density charts with different media settings (in D's case, Luster & Semi-Matte) & pick the one that gives deeply saturated blacks on the stepwedge that's part of the density chart, & also goves some shadow separation, but not all the way down to 100% vs. 95% black (the profile that you'll make lataer will refine this). You make sure you're not filling in the +++ marks in the black areas of the density chart.
Using the media setting that you've picked by comparing the density charts, you then print your profile targets - but with no color management.
In my case/for my printer & Innova F, I tried printing density charts with the Luster, Luster 250, & Semi-matte media settings. There wasn't much difference, but I thought the Luster setting gave deep blacks & perhaps betteer shadow separation; so when I printed my profiling trargets I used this setting.
Another instance where you'd proceed this way is in deciding whether ot use the EEM or WCRW Epson driver media settings for matte papers.
Hope I did better this time.