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Author Topic: Another "how to quote" question  (Read 3344 times)

MattBurt

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Another "how to quote" question
« on: April 20, 2016, 12:51:16 pm »

I need to quote the use of a panoramic image as a front/back wrap around for a University's New Student Guide. They plan on printing 2700 of them (small school).
I have done covers before for similar uses but I'm wondering about the back cover. Would you just double the front cover price? Or since it is still a single image would you quote something like 150% of the cover price?
Just curious how others have handled similar scenarios.

I have FotoQuote Pro software but can't find anything that matches this situation there. Not sure about that software, really. Good for reference but the numbers come out very high. I wish I could change what they recommend!
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Colorado David

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Re: Another "how to quote" question
« Reply #1 on: April 20, 2016, 12:58:36 pm »

I would probably go with 150% of the front cover license fee. I might be willing to negotiate from there depending on how badly I wanted the sale. Is there any chance they may want to re-license the image in subsequent years?

MattBurt

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Re: Another "how to quote" question
« Reply #2 on: April 20, 2016, 01:10:31 pm »

They usually do a new image each year from what I have seen so probably not. 150% seemed right to me too. Thanks for the confirmation.
I usually throw in a unlimited use quote too, in case they are thinking of multiple uses.
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Colorado David

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Re: Another "how to quote" question
« Reply #3 on: April 20, 2016, 01:27:43 pm »

How do you define unlimited? Electronic and trade show is okay, but you don't want them to consider it a buy out that they can resell or reprint without another license.

MattBurt

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Re: Another "how to quote" question
« Reply #4 on: April 20, 2016, 03:25:29 pm »

How do you define unlimited? Electronic and trade show is okay, but you don't want them to consider it a buy out that they can resell or reprint without another license.

Print and electronic use for promotion. I exclude any reselling but include reprinting and priced it accordingly.
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LenR

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Re: Another "how to quote" question
« Reply #5 on: April 25, 2016, 09:10:16 pm »

I think this is the way you should price it.
https://www.youtube.com/watch?v=cf7uJDhVZIE
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I know, but for crying out loud it just NEVER gets old:})
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MattBurt

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Re: Another "how to quote" question
« Reply #6 on: April 26, 2016, 12:34:17 am »

Well they didn't go for that but we worked something out that was acceptable to everyone and will lead to more jobs with them.
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David Eichler

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Re: Another "how to quote" question
« Reply #7 on: April 29, 2016, 03:02:26 am »

...but we worked something out that was acceptable to everyone and will lead to more jobs with them.

You didn't really fall for that one, did you? :-)
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JoeKitchen

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Re: Another "how to quote" question
« Reply #8 on: April 29, 2016, 04:00:04 pm »

You didn't really fall for that one, did you? :-)

The amount of times I've heard, "if you help us with this one, there will be more jobs in the future." 
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MattBurt

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Re: Another "how to quote" question
« Reply #9 on: April 29, 2016, 06:06:24 pm »

Well it's true I may be a sucker but I'm hoping it pans out. I gave them a 25% reduction off my original quote because the person I was dealing with only had that much left in the budget. The organization has been a pretty good client over the years so I figured I could give them the benefit of the doubt. I had a little wiggle room in the quote anyway and I needed some cash flow right now.
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JoeKitchen

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Re: Another "how to quote" question
« Reply #10 on: April 29, 2016, 10:44:39 pm »

Well it being a good and consistent client is a different story. 
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MattBurt

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Re: Another "how to quote" question
« Reply #11 on: April 30, 2016, 01:02:25 am »

Maybe more sporadic than consistent, but I hope to make it more consistent.
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