Hi Chris,
I actually go by feel rather than numbers when setting the white balance in the raw converter. In any case, that's only a starting point. I make the main adjustments in Photoshop, starting with the technical layers then proceeding with artistic layers. The photo is basically ready to go after the technical layers are set, but it is only a technically accurate documentary photograph. I use the artistic layers next to reach the level of personal expression.
Alain