I guess I'm seeing this in a different light, it sounds like Hasselblad will still produce the H2 which is the standard for any of the other medium format back manufacturers. In addidtion, they have created an integrated camera system, the H3D, which offers some benefits over a back on a camera, sure it is removeable, but there seem to be a lot of advantages from having a camera with a digital back built together. For example, the lens correction features found in the new camera sound amazing, how much have we complained about chromatic aberations, distortion, focus issues, etc., over the past years. If it takes a "DSLR" to accomplish fixing these issues, why not take advantage and create such a tool?
The 28mm lens sounds pretty cool, according to HAsselblad it will only work on the H3D because it needs the lens correction features found in the HAsselblad software to make it a usable and affordable lens. It won't even work with a film magazine, and we know that HAsselblad, through the merger with Imacon, is still in the scanner business.
Canon makes what are arguably the best 35mm digital cameras available, I would prefer to use Nikon lenses on my Canon, but thats not very likely to happen. I think the people who are going to complain about this new camera are the ones who bought Leaf and Phase. This new camera does not change how their camera works, availability of lenses that were available for it when they purchased it, etc.
Michael seems to spend a lot of time criticizing Hasselblad, yet he shoots with one? Maybe he should get an H3D, do a proper test and see if the features offered have any merrit instead of just ripping them apart. he talks highly of this mythical Hy6, will that come along as quickly as the ZD or the Pentax? Who knows, but at least Hasselblad is talking about products that are real and available now, once again, maybe this is the result of making all the components??
I'm looking forward to taking this camera for a test drive and making the decission for myself!
Greg - Digital shooter for over ten years