Why are BMW and others offering electric cars though? It's because of wider issues than replacing one lump of metal with another, isn't it?
For the same reasons as they introduce anything: they see an opportunity to generate profit. In the case of my country, car taxes are really high, and our politicians have chosen to cut _all_ taxes, roadfees etc from electric cars (a bike has 24% VAT, a Tesla has 0%). In addition, they get to drive in the bus lane, (often) free electricity for charging. No wonder that they sell well over here.
You are missing my point, though. I am perfectly fine with BMW selling electric cars, I might even buy one myself at some time. But if they made my experience driving a 1 year old BMW diesel car worse by introducing idiotic commercials while I was driving, I would be really annoyed. "Piiing. Whoops, we see that your electric car charger subscription has run out, please visit your car dealer immediately in order to get this fixed". "What? I dont need an electric car charger."
Be a good lad and forget about all that pollution?
Electric cars may or may not be a good thing wrgt pollution. Me and you may or may not care about pollution. I can assure you that BMW as an organization (not talking about individuals) care exactly zero about pollution. Big organizations tends to act as sociopaths and the only things keeping them from doing "bad" things is regulation and PR.
Same with "mobile". It's not just about cameras but about how many photographers' expectations are being changed by their experience of wider mobile technologies. We're used to email on every device - why not our family pics? Why not professional ones too? What's so great about being chained to the desk?
I use mobile devices myself (I am not _that_ old). Just like any tool, they are good for some things, worse for other things. For reading news on the bus, playing games and browsing my folder of family pictures, they are great and have largely replaced my desktop tools. For writing letters of some length, developing software, editing images, I have yet to find a mobile device that is really satisfying. Given the restrictions of such devices, I am having a hard time believing that they will ever be great for those things.
I am surprised by the amount of attention that mobile devices get from Adobe (and the rest of the industry), at the (apparent) cost of their core business. Perhaps I am just being old fashioned. Perhaps the venture capitalists could teach me a thing or two. But that is my current perception.
-h