I watched a comedy show recently, can't remember which one, that sent out a "reporter" on the street to ask people if they had voted yet on the "impeachment". They didn't show the ones who saw through it all, it is just a comedy show, but they found a fair number who treated the question seriously and even a few who admitted to having voted.
If I were a US voter with no a priori axe to grind, the one thing I would certainly take away from the whole impeachment show is that witnesses were prevented from speaking. People can spin that all they want, I know what I think about it. Whether the average US voter has even noticed is a different matter.
Whatever is going at the level of the media, or social media, or anywhere else, the one thing that the Democrats should be doing at the grass roots level is to get people to register to vote. From what has been widely reported, there has been a widespread systematic effort to dis-enfranchise federal voters in the US and given the ignorance of most people on how the system works, it might be a full-time job for a lot of staffers to educate their supporters about how to vote. From my point of view, this silliness exists only because the US insists on making the right to vote a political matter instead of what it should be, a civic issue dealt with by a public body. (Btw, Alan is going to pipe in now to tell me that the way the US does it is the best way possible just like he did the last time I brought this up. And he will still be wrong.)
I was amused by Pompeo blowing up at a reporter who asked him a question he didn't like. Politics 101: when politicians get angry at journalists, that's a sure sign that the journalist is on to something.