I get asked this question a lot - matte or lustre - and not just for black and white, color as well. On one or two occasions I have run a little test. I have printed an image on both papers, matched as closely as possible given their inherent differences, If you show people the naked print, people will often choose the lustre. Not always, but often. When asked why, they say because of the greater dmax, although that's not how they phrase it.
Then I put both prints behind glass and their view changes. They prefer matte, because they can see the shadow detail more clearly. For this reason I nearly always print black and white on matte if it's going to be framed behind glass. Textured matte can suit some images, but I find that the effect gets lost behind glass.
The glass I'm referring to is not museum glass. Neither I not my clients are prepared to pay for it. It's possible that the above findings may change under museum glass. My hunch is that the need for it is somewhat less if you print on matte, but it's only a hunch.