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Author Topic: Hasselblad's "game changer" 22nd of June?  (Read 157510 times)

torger

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Hasselblad's "game changer" 22nd of June?
« on: June 17, 2016, 08:06:47 am »

Any rumors about what's being presented on the livestream event 22nd of June?

https://www.youtube.com/watch?v=Tah8tiFLBZc

The tiny crop in the video preview looks like a new camera, right?
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FelixWu

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #1 on: June 17, 2016, 09:44:04 am »

Exciting times
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yashima

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #2 on: June 17, 2016, 10:39:37 am »

paranomic FF or mirrorless MF? can't wait
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BernardLanguillier

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #3 on: June 17, 2016, 11:07:54 am »

Frankly, what could really change the game at this point in time?

Cheers,
Bernard

torger

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #4 on: June 17, 2016, 12:56:59 pm »

My guess so far is a cooperation with Fuji, a mirrorless camera with a 44x33mm sensor, with exchangable lenses. New lens mount, but H lenses can be attached (with autofocus) via adapter. Attractively priced (for being MF), targeted at consumers.

However I guess on-chip auto-focus will require a different chip than the current Sony 44x33... so maybe it's something else.

The "game changer" term is almost always an exaggeration from marketing, but if it's shown to be the first mirrorless MF system and on top of that attractively priced, it's as close as it can be to a game changer.

Sure Pentax 645z is attractively priced and all, but it's a bulky monster crippled by it's huge flange distance. A similar priced mirrorless body with the same sensor size it could be a hit.
« Last Edit: June 17, 2016, 01:01:04 pm by torger »
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yashima

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #5 on: June 17, 2016, 01:27:40 pm »

I hope its flange distance is shorter than Canon's. That would open so many possibilities.
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delaphotography

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #6 on: June 17, 2016, 02:20:06 pm »

Dam I'm expecting my H6D on the 20th! Should I delay the pickup???
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eronald

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #7 on: June 17, 2016, 02:39:43 pm »

Frankly, what could really change the game at this point in time?

Cheers,
Bernard

Decent zoom lenses and 1" sensors on phones.

Edmund
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douglevy

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #8 on: June 17, 2016, 02:44:25 pm »

Something to fruition from their DJI partnership?

ErikKaffehr

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #9 on: June 17, 2016, 04:29:16 pm »

Hi,

Something like that is what I would hope for…

In a few days we will know.

Best regards
Erik


My guess so far is a cooperation with Fuji, a mirrorless camera with a 44x33mm sensor, with exchangable lenses. New lens mount, but H lenses can be attached (with autofocus) via adapter. Attractively priced (for being MF), targeted at consumers.

However I guess on-chip auto-focus will require a different chip than the current Sony 44x33... so maybe it's something else.

The "game changer" term is almost always an exaggeration from marketing, but if it's shown to be the first mirrorless MF system and on top of that attractively priced, it's as close as it can be to a game changer.

Sure Pentax 645z is attractively priced and all, but it's a bulky monster crippled by it's huge flange distance. A similar priced mirrorless body with the same sensor size it could be a hit.
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eronald

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #10 on: June 17, 2016, 04:42:08 pm »

Hi,

Something like that is what I would hope for…

In a few days we will know.

Best regards
Erik

Maybe a new M-mount system :)
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BAB

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #11 on: June 17, 2016, 04:52:43 pm »

ya M mount with focus assist would be a game changer!
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NickT

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #12 on: June 17, 2016, 05:08:57 pm »

It's a game changer IMO:

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BAB

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #13 on: June 17, 2016, 05:22:56 pm »

Since its a square ad maybe its a square sensor...HUH?
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NickT

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #14 on: June 17, 2016, 05:29:52 pm »

Such a teaser, Nick...

;-)

I know Keith! NDA and all. You'll be one of the first customers I reckon!
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JV

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #15 on: June 17, 2016, 05:33:43 pm »

A digital Hasselblad SWC?
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Theodoros

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #16 on: June 17, 2016, 06:12:09 pm »

Don't know.... IMO it looks too thick to be a mirrorless...  The start of the curve that forms the grip is clear at the right, judging from proportions and the size of the VF, it looks like a DSLR to me... It could of course be that it has been photographed in a way to confuse, but if it was a mirrorless of 33x44 size, the image area to mount distance should be 2-2.2 cm maximum and then another 1-1.5cm max for the rear plate?  That should end to 3.5cm/1&1/2 inch max... This looks to be of similar depth or deeper to a Leica S....

It looks like there is something revolutionary happening with the lens mounting though... Oval shape? ...why? ...are there motorized shifts and/or tilts built in?
Also... That oval shape "hole" next to the grip, seems to have been shaped according to the mount... This is a hint that the two are related... maybe there is some control in there related to the lens mount?
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markymarkrb

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #17 on: June 17, 2016, 06:56:51 pm »

If you go to the instagram feed with this post (hasselblad_official), somebody makes the comment "a rebranded Sony A7?" to which Hasselblad_official replies "please not #mediumformat"  I think we can count on this being a medium format camera but will it be an X-Pan or a mirrorless medium format camera?  Who knows.  When I went to the H6D presentation here in Washington DC, I asked the rep specifically about there being a digital X-Pan and he said he had no knowledge of that camera yet but did know that Hasselblad considered it the ''silver bullet" for products and that we would for sure have a few cameras released from Hasselblad this year.  It is still a ways till Photokina so the release of this camera right now is interesting too.  I wonder if they know that other manufactures will release mirrorless MF this year too? Sony?  Bring on the X-Pan!!!!
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JV

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #18 on: June 17, 2016, 07:17:35 pm »

A mirrorless medium format body with a new lens mount but the ability to use HC lenses through an adapter (as already mentioned by torger) is most likely IMO and would indeed be a game changer.

Very similar to what Leica did with the Leica SL but the SL is 35mm and this would still be medium format or perhaps S-like medium format...

Interesting...

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BernardLanguillier

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Re: Hasselblad's "game changer" 22nd of June?
« Reply #19 on: June 17, 2016, 09:13:27 pm »

If the lenses are "MF" versions of the Fuji X system best lenses then this could be really interesting because IHMO they are second to none in terms of look, beating the Otus, Leica S and Schneider lenses of the world.

I personally see Fuji as the best lens designer in the Western part of the galaxy.

Cheers,
Bernard
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