Maybe it's my misunderstanding but I thought "UV blocking" was essential for archival purposes in preventing fading and paper yellowing from oxidation over time.
UV blocking properties doesn't necessarily translate to seeing bluish brightening agents which I've never seen in any paper unless I place one paper brand next to another and in that case there will always be one yellower and bluer.
And there's something else on this subject I've been wanting to mention in that I've been noticing the more we as photographers become so over concerned about OBA papers the more I see us become interior decorators and designers when what we should be more focused on is what the image on the print communicates.
Let the interior and architectural designers decide what color of paper they like as a compliment to their interior designs (including museums). I have never had to deal with this issue of color of paper in my days as a graphic designer. This obsession with inkjet paper OBAs is getting ridiculous.
As a hobbyist photographer in the past what I didn't like were my prints from negatives I got back from the lab yellowing with age which they have as I see them today. So if a paper manufacturer has to put anti-aging agents in the paper to reduce or prevent oxidation or whatever yellows paper when exposed to the elements like my living room then as long as I see white paper I really don't care about OBAs.
My view on this is that the artist, photographer, should decide what paper color he wants for the print's content. When I print for customers like that I will tell them what the consequences are of selecting a neutral to very cool paper with the then inevitable OBA content. From more "metamerism" in varying light conditions, dampened OBA effect when framed behind normal glass and no OBA effect behind UV blocking glass, up to the paper white color shift issues when exposed to UV, visible light and/or oxygen. Maybe when they are still interested I would even mention the LILIS effect. I would mention some OBA papers that stand time better according Aardenburg-Imaging tests. I then express my hope that OBA content papers will appear without said issues as there is rightly a demand for cool papers.
There are some ideas I have for using OBAs in a sensible way, even a way that create the effect and will protect prints against UV light. There are also quality differences in OBAs, white textiles can have better OBAs in the fibres;
https://en.wikipedia.org/wiki/Optical_brightener Before OBAs were introduced papers could get a bluish tint in their white by adding blue etc. With the consequence that the overall white reflection dropped. This is what makes OBAs so attractive, the total white "reflection" can go beyond the amount of visible light falling on the paper. Given their low price they are also used to compensate lower quality paper base and paper coating components that give a low white reflection. There are some weird paper white spectral plots in SpectrumViz that show papers depending on OBA fluorescence + some reflection at the red side of the visible spectrum, little in between. Ideal paper to show color inconstancy in changing light conditions.
The UV blocking with thin layers of UV blocking varnishes on prints is questionable. Test results show improvement in fade resistance of the inks and (OBA) paper whites, both in Wilhelm and Aardenburg tests. The thin layer of varnish is more likely preventing gas fading of the ink colors and OBA dyes. Thicker UV blocking varnishes on canvas is another matter, in that case both gas and UV blocking can be achieved with consequently less OBA effect if there are OBAs in the canvas.
Good paper bases will not yellow in time due to oxygen or UV. Your experience with yellowed prints is more likely the result of OBA content, it has been used in most photo papers (silver halide, chromogenic, inkjet) since the 1950's, possibly earlier, the warm portrait papers not included. What has been described as bad developing practices causing yellowing, darkening, of photo papers in time may well be a wrong observation and the paper color shift could be more related to the LILIS effect, at least Mark McCormick mentioned that possibility. Something that has to be researched too.
Met vriendelijke groet, Ernst
http://www.pigment-print.com/spectralplots/spectrumviz_1.htmDecember 2014 update, 700+ inkjet media white spectral plots