So, what can we do? This is a serious 'lets get organized' question.
Writing letters will help...not form stuff but stuff like "I just bought XYZ camera and was shocked, shocked I tell you that my workflow was broken because my software didn't support my new camera–and it's all YOUR fault".
Also, when the dweebes who piss$moan about Adobe dragging their heels about supporting the most recent camera "de jure", it would be useful to point out it's not a problem of Adobe's making but the camera companies' fault for not adopting standards...this bullshyte of allowing the camera companies to get off scott free while standing by and letting Adobe get the blame for being slow to upgrade ACR/LR has gotta stop.
You get a new camera, you have to wait because the "friggin' camera company can't adopt a standard raw file format" should be the standard response..."if they had adopted DNG, then you wouldn't be in this fix" should be the knee-jerck response–not piling on Adobe for dragging their heels...heck, it's Eric and Thomas that has to do the work because the camera companies refuse to do the right thing. Nikon and Canon should be castigated for their behavior not let off the hook by some anonymous poster on the forums...
Back when Nikon screwed the pootch and encrypted the white balance data of the the D2X and D2Hs cameras, Adobe (and the industry) got a lesson in the power of the internet...because of the crap Nikon faced, they blinked and basically said "what to we have to do to make this all go away". The result was a specific mini-Nikon SDK that resulted in Adobe being willing to support the white balance info that Nikon encrypted...it was not Nikon's finest hour (but a win for the folks that believe all this undocumented, proprietary raw file format crap is bad for the industry).
Not buying a new camera is not a realistic strategy...blaming the right company when the users have to wait for support is.