It's a new digital age -- old school approach & the cameras just don't work in this market. The new kids came to the job market -- working for about 10% of our incomes . Shooting thousands of images on auto-program and then trying to save most of the useable ones > in CS. The budgets changed in the last 3-4 years ~ drastically ~ with Corp and portraits/ weddings .. Quantity instead of quality found a niche ... Rush service became a norm.
Thanks for the response - I had thought that gallery-style work was still valid, and the more filmic the better. I guess that the reality is that the bubble has burst and we are all out of soap.
Rush service - my special grouse. I used to dread Friday afternoons. The 'phone would ring and it was always the same thing on Fridays: we need those prints asap Monday morning... guess whose weekend was screwed! Sickening thing was, I sometimes went to the same offices mid-week and the shots were still lying on the desks where I'd left them on Monday, package not even opened. I suppose the ADs didn't stop
their lives on the weekend, though.
Rob C