This interview at Imaging Resource with Olympus Imaging President Haruo Ogawa and Planning Manager Eiji Shirota might be of interest --- especially to those like bcooter who care about the video side of Micro Four Thirds.
Strangest comments I've ever read. In summary we don't do sports because well . . . we don't do sport photography. We don't do video because we wanted to concentrate on stills, but we now will do video, because we realize three weeks later it's important.
Our market is the small part of the interchangeable lens segment, so we are looking for new markets, i.e.. women, younger buyers, but our camera is perfect for war zones. Well I appreciate the war zone part but I doubt if that's a huge market.
My response is ok, you build a new camera from the ground up, have great image stabilization that is useless with the marginal video the camera produces, Olympus has a huge lens set in regular 43 that would be perfect for sport photography, but all of this is disregarded?
I wish em well, have a great affinity for Olympus, but they make no sense to me.