Not everybody seems to think so...:
Nice clean spread he did that featured olympus.
I don't know the lighting, don't know the size of the production, or intent, or time, but personally, I'd have used a different camera. If i'd have kept my 1ds 3s or probably a 5d2, or if enough light a p21+, or if 4/3 the pana gh3 with olympus primes.
I think the olympus is just a damn hard camera to shoot. It's seems counter intuitive to me and has those weird shades of green, that can be corrected in post, but they're always there. The GH3 starts with brown, natural like skin tones that aren't global and are nice and clean and with smooth, not over sharp skin, with the oly primes very good detail and the gh3 is very intuitive, very quick, better viewfinder, though a 1ds3, 5d2 would have worked well and probably a lot easier, but once again that's not a critique, I just know if this was a mood board I'd probably go another direction and if it was static it could have easily used the contax/p21.
I am going to try the new olympus, but if the menu is as complicated as the OMD5 and the dials/buttons counter intuitive, I'll just stick with the Pana's for video and 4/3.
Actually looking at the horizontals, and given my current frame of work, I could have shot them with the RED and put together a nice little motion piece, but please understand this is not a critique of the photography.
Different Genre but this was shot pana 43, though also shot other cameras and threw the 43 in on a whim a while back and liked this pose.