All your photos have meaning, Rob.
Thanks, Eric, and harking back to another post related to the meaning of images, I think there are two separated issues to address here - not on this specifc pic - but in general: the photographer brings something to the relationship and the viewer something quite separate.
In my own case (I'm thinking here about non-commercial work though there are overlaps, of course), and especially with the Coke series, the interest is very much from the point of view of what will it look like - does the idea, when there is one that's close enough to having a form, translate into reality, and how close or distant is that result from what was anticipated. Even then, some stuff as seen in the camera changes quite a lot when it comes onto the screen and I think I want to change the boundaries to a different shape, or simply crop in to concentrate the idea; even cutting away neutral background a bit can alter the strength of a shot quite dramatically.
Perhaps that's the meaning for the photographer: a travelling between the points of departure and ultimate arrival? And for the viewer? Perhaps the watching of a little, silent documentary?
As usual, more questions than answers.
Rob C