LOL I can't imagine the price of this camera, but I may have to pick it up, if its the ultimate, I would be set for years! never have to think about video.... I mean though there is a huge difference between the sizes of 53.7 x 40.4 ccd size of something like an IQ180.... which is as close to full frame as you can get and these sensors are 40k, imagine the tolerances (in terms of production) on a CCD sensor that is this size.....