I was mostly referring to Phil who loves C1 but wishes it's overall workflow was different.
If the rental and digitech's is all C1 cares about, AND since it IS the only raw that captures with Phase One backs...it doesn't leave a LOT of hope. BUT it does leave a LARGE hole in the RAW market to be filled with such a superior developer. My question would be if there is light at the end of the tunnel for a 2 pronged C1 developer? ....
I just wish some big shot in C1 is reading and thinking..."Well how hard can it be to make a DB or ProLite version without all this session/catalog/extras, and keep the 3.7 method? We had it before!" ..And this big shot takes 3.7 off the dusty shelf and merges all the "good" tools (I am willing to consult with others in a group regarding priority tools) the sw engineers strip it down, and make it Bruce Lee, not Andre-the-Giant :-) (two of my favs in different ways).
This would have ALL the "non-pro-enthusiast" users shut their mouths AND you have just filled the gap by taking the FAST lane in the raw market. This allows a reason for MPro to dust itself off and really correct the small, and some core issues and run not only along C1, buT!! as a DAM for other markets. The ProLitre developer would be a hit with all others that use a dedicated DAM. Who are these DAM user people you may ask? Big Corp and major and minor companies! Along with any pro independent studio in just about any capacity.
After Doug put it in somewhat questionable perspective with this statement.....
It's probably useful to note that Capture One is enormously popular in the major markets at rental studios (on rental computers), with digital techs, and in major catalog studios. It also has a very strong user base of non-pro enthusiasts
You might add that C1 is in the C1 training market which kinda helps it being self fulfilling. And the lock-in users of Phase backs which you can only capture using C1 helps make this market.
This makes me wonder Doug...Are you saying if shooters don't rent digitechs or have C1 training, then they are just enthusiasts and not Pro's? "Pro" I would define as making 60+% income by just shooting (not print or other related sales).
I would also try and raise the level of pro with published work in major circulation magazines and those in event photography that are well established(although they may not use a MF DB, so they are not the locked in market). Also includes those independent photographers who shoot for agencies on hire, or direct to industry using DB... Is that good for being "pro"? I think the major cataloging studio market would love a alternat stripped down C1 app, as DAM apps are in place in these facilities. After the raw has processed the Key image, Out of C1 it goes.
I have over the years done the digitech renting, still do the studio catalog production. Are these "NON-PRO-Enthusiasts" because they don't rent a cart? That is a huge market you are dropping if you ask me.
by your market division, there is already a strong emerged market of SERIOUS Pro shooters that you segment as "non pro enthusiasts".
I actually DO LOVE C1, if my passion for it hasn't rang through in posts...let this clearly affirm that. It is the reason I post.
The commercialized marketing world we live in makes it hard when there are "experts" in so many departments of launching a sw product when real-world situations doesn't embrace the product.
I think the scope of people in this situation is heavily underestimated.
In Marketing for "off the shelf" products, they have a saying that goes something like...."For every voice you hear feedback from, there is a good 80% that have already walked the other way".
Doug, you have been instrumental in providing so much support and guidance, and that is something I am thankful for, and surely others. I do hope here and in email to hear your thoughts.