Seriously underwhelming press releases so far from Leica, Hasselblad and Phase One. Hopefully it changes tomorrow?
I am not sure about that. I believe that they did what they could, the exception seems to be Hasselblad.
In the case of Leica they improved every single relevant item in the camera, minus sensor resolution or technology.
Developing a new sensor is incredible expensive. More so, if it's bigger than the "standard sizes".
The Leica S has a custom sized chip. Now there is the issue of price. With the D800, Canon 5F III and now D600 the price seems like madness, but some people will pay for Leica glass, ethos and color separation.
Phase One focus in new lenses, new autofocus system and new battery. They address all the main objections of the users. We need to see the quality of the work in real life, but they did address the critiques.
Finally is Hasselblad. They invested in the camera. Seems that it's a good update, but no sensor and not new price structure.
That means Hasselblad seems to be stuck with older sensors. The H5D needs to be a magnificent camera to avoid cannibalization by Phase one.
With Phase one and Dalsa been a team Leica, Pentax and Hasselblad should search a new sensor partner (maybe together?) that way they will overcome PhaseOne block on high end Dalsa sensors.
Let see what is coming tomorrow, besides the details of the H5D