Bron Imaging USA represents Broncolor (lighting), Sinar (cameras), and Foba (Studio equipment, camera stands, and tripod heads). Hasselblad is self-explanatory.
To us in the UK... so what?
Hasselblad UK already distribute Broncolour (do they really spell it without a "u" of they are a Swiss company).
...but this might indicate the potential for closer co-operation between Sinar and Hasselblad... like
Liquid crystal shutters for daylight live view?
Use of Sinar eShutters with Hasselblad backs? (without a third party adapter box).
I even thought about a Broncolour flash system, for heavy-duty work for DOF stacking, MS etc. but...
No fiber-optic adapter for macro
System price (6 heads) £20,000?