Well that would apply to the surface as well. You gotta get it down into the texture and pressure is the key.
But honestly, that would turn canvas into something a little different. There's something about the surface texture of canvas and the way it reflects light that are important parts of canvas mojo. Surface laminating loses that tangible print-like quality and starts looking mass produced. I personally don't even like the way dry mounting flattens out the canvas surface, but if you dry-mount and only then coat, you can solve certain hazing problems that arise when there is a light directly across the room from the canvas.
FWIW, BC is sending out samples of the new, improved, no-coating-required Crystalline canvas product, so maybe lamination will be beside the point when that's back in production. I'll wait and see.