So this is actually why I gave up on the forum here. All the undeconvoluted technobabble one cares to read, no matter how scientifically correct, means sweet fuck-all to a photographer.
Don't get me wrong, it's ncie to have some bona fide technical experts in the house, especially when they can offer solutions to real-world problems, which they often can, but the only thing that matters is: "what can I get out of this thing?" The camera is only worth what a reasonably skilled and experienced practitioner is able to make it do.
For the easons we both said in the article, the SD1 can produce a fine image. Not quite as good as the Leica (sorry Sean, you have to sharpen images
), at demanding applications not all that close to the 645D, and for most everything else just about one par with the A900.
The camera makes nice pictures. They look very sharp. The colours are seriously inaccurate. The camera is of average build and design. There is no magic.
To me, the most telling thing is how
little chatter there has been about the reviews of the SD1. The mass of photographer simply don't care. That's very bad news for Sigma, and largely result of the inane pricing.
It could be the case that Sigma are not particularly worried if you don't buy the SD1 because their manufacturing is currently geared for only a small output. Maybe the recent earthquake and tsunami in Japan has affected this pricing decision.
Let's suppose, for example, that Sigma is able to produce only 500 units a month, as a result of disruptions in Japan.
Ask yourselves which is better from Sigma's point of view, to sell 500 units a month at $2,000 each, resulting in a shortage of supply, long back-orders and angry customers, or to sell 300 units a month at $7,000 each, resulting in plenty of stock in all the retail outlets and warehouses, and a gradual accummulation of unsold stock which can be later sold at a substantial discount.
Nope. The economics of sensor wafer fabrication are such that th viable price depends on a good yield, which can really on be achieved after some significant production. Moreover, who is going to tool-up on a specifialized build like this for a few hundred sensors? No one, unless they are charging a fortune for the chip. I am confident that this is not the business model.
Moreover, I had to chuckle a little. While there is, indeed, a customer for everything, I seriously doubt that at this price Sigma will sell more than 300 units worldwide EVER. Not monthly, but throughout history. In 50 years, this will be one hot item at the Westlicht Auctions :-)
- N.