Pentax DFA 25/4 is announced, gets a price.

[jduncan]

Sorry if I'm being thick, but where do you see the price? If it's what you report, that's a seriously problem. I can get Leica glass for that kind of money.

- N.

The fact that it's a 25mm and covers the 645 format makes me believe that the price is indeed very good:

28mm Hasselblad :   4390 US$ (do not cover the circle, needs digital corrections)
28mm Phase one :  4490 US$

Leica don't have a truly equivalent lens since the 35mm is very fast, and far most expensive as expected from the aperture.

Sources:
http://www.calumetphoto.com/eng/product/phase_one_af_28mm_f_4_5_aspherical_lens/pe70240
http://www.calumetphoto.com/eng/product/hasselblad_hcd_28mm_f_4_lens/ha1209

Of course the Pentax is sold as  a very low  cost entry to the medium format word. So that hurts  expectations.

Just  my take
James