As far as ad full page rates, $50K is way high, what magazines are these? I work with a number of the top Conde Naste pubs and a couple high end specialty paper oversized mags, and I have not done any full page at $50K, in fact that is at the top end of a spread price. Maybe $50k spread gets you first few pages, or inside cover? Most advertisers that are doing a 1 or 2 year get such a cut rate since they are doing it for the multiple issues. Even a 1off I can't see $50K. But it all depends, as there are magazines that can demand this...which ones...? Unless these might be big agencies that have long ago negotiated these rates? Anyway...
I agree with E_Edwards,
I don't know how it was at other times, but things are very tough for product these days. lots of stuff going overseas, getting done out of cgi, then getting the work chopped up..etc.
Still life is really moving.
I would love to see an example of a $200 web shot...blurr the tag if you have to for sake of protection, but I actually love your fashion much more than your still life, but still $200 sounds rather low for any lux brand.
Good luck on the prioject, and don't forget to get prop release for promo purpose.
Cheers!
