I certainly agree with TMARK on even lower price points, but I was hopefully looking at a middle ground of "let's be realistic" price points.
Now with these numbers showing as possible prices, way too high, smoking crack, good luck. M18 for $10K, a joke in the new market. Just buy a 5DII and get "as good a file" and even easier a system to use.
$10k for a P21. Nice file, but not $10k nice, especially when you consider the shutter lag and the Rube Goldberg like noises that eminate from the Mam. AFD before it takes a picture. By the by, I bought a Leaf 54s with 8 months of warranty left for $5500. Leaf demos are offered at $6300, who knows what people are actually paying. With deals like these, why would anybody buy a Mamiya branded Phase back at Phase prices? Really, I'd like to hear the explanation. This could have been a great time to seize market share, but if these proposed prices hold, well, its all she wrote.
Is this a pattern? Did Phase take a page from GM's platform sharing playbook? Boris/Hartblei = Phase Tilt Shift? Phase 645/Mam. AFDIII? Cadalliac Catera/Opel Omega? Saab 9-3/Saturn? Saab 9-7/Chevy Trailblaser? Same cars, different badges? HUGE PRICE DIFFERENTIAL? That type of marketing driven differentiation is over.