The "Trusted Reviews" site doesn't inspire confidence in the unbiased nature of their reviews. The page contains ads for major printer manufacturers.
It's well known that printers are simply profit generators for the manufacturers. Absurdly low printer prices and high ink price disparity proves that. For those reasons, we should suspect any claims by printer manufacturers that their inks and their inks only will resist fading and provide optimum results if used on their media.
For ten years I lived in a sixth floor waterfront condo with a southwest exposure and floor-to-ceiling windows. The direct afternoon sunlight was brutal. With white walls and continuous windows, interior light levels were similar to those outdoors. On the walls hung several photographs, some printed by me with OEM inks and some with third party inks, and some printed by a service bureau with Cibachrome technology. All were matted and framed behind glass.
In this decidedly unscientific test, in ten years I noticed no differences in fading between the OEM and third party inks, in fact, I noticed no fading at all with these prints. The Cibachrome prints faded considerably and are now useless.
It's in the manufacturers' interest to spread fear, uncertainty and doubt about inks and media. It's in our interest to discover the truth by experimentation and testing.