Since I started in photography I have always bought UV filters to protect the lens on every lens I've owned.
Recently while getting a new 77MM filter for my recently purchased 5D the sales guy produced one for $35, one for $49 and one for $105. I've usually bought fairly expensive ones in the past for my film cameras mainly because it seems worthwhile to put better glass in front of very good lenses.
He explained the $105 version was designed especially for digital with it's mirror type finish on the inside to stop glare from bouncing back from the sensor (or something like that).
Is this just hype or is there merit to this stuff.
Thanks,
Michael