Um it's intro price is $599 and the normal price is going to be $749 for 44" printers... I would hardly call that affordable... I can load Windows, parallels and Qimage for less than that and its a proven solution.
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Not as affordable as Qimage but more affordable than anything else including the RIPs I see people buying now. And some people would rather pay a little more and stay on the Mac. Educational and smaller format will be very affordable.
Trying to download this gets me " under construction..." page. Is this vaporware?
No, not even the demo is out yet. Two more weeks people. It hasn't been announced yet - they are gearing up for the release.