While we're discussing confusing paper name changes, there are many third-party paper companies who have me really confused, too.
Innova's a good example. They had FibaPrint Ultra Smooth, which was a 280 gsm paper to be used with MK inks. Then they had F-Type Gloss, which has also been called (in various places) Brilliant Gloss F-Type, FibaPrint Gloss (F-Type), and now officially FibaPrint White Gloss (these are all the same paper, by the way). Lots of places are still advertising the former paper with the original name FibaPrint Ultra Smooth but the official name is now FibaPrint White Matte (Innova actually had this confused on their own web site for a while).
Then there was Innova FibaPrint Satin and FibaPrint White Semimatte (which are the same paper, actually).
And now, best of all, we have FibaPrint Ultra Smooth Gloss, a 285 gsm paper for PK ink, which is not to be confused with the original FibaPrint Ultra Smooth, which was a 280 gsm paper for MK ink.
Clear as mud?
To be perfectly honest, I think Canon's funny naming (e.g., 1D Mark IIn or 1D Mark III) is actually pretty clear by comparison ... I mean, I have no confusion in my mind what the differences are between a 1D, a 1D Mark II, and a 1D Mark III. At least the camera manufacturers don't change the model names once they come out. Imagine the confusion if Canon suddenly decided to rename the 1D Mark III the 1S Mike II, or something.
Seriously, I know plenty of folks who gotten confused by all the paper-renaming antics and bought the wrong paper. When was the last time you bought the wrong camera by accident?