You are straying off the point, BJL. Of course there might be good technical reasons why this feature I'd like is not available; reasons which I don't understand.
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I thought that the point was to try to understand the clear fact that no digital motion picture camera uses a format nearly as large as the "36mm wide" that you propose. (Frame width seems the safest measure, as aspect ratio is often adjusted by a vertical crop). Indeed, even the largest current format, the roughly 24mm wide "movie 35mm" of the Panavision Genesis, has been ignored by the world of HD video and makers like Sony, Panasonic and Canon in favor of options like 3 CCD 2/3" format, about 9mm wide.
One important pont is that Panavisio has shown th technical feasibility of a format larget than 2/3", and yet it has been adopted on only averyt limited basis. THis alone should be enough to dismiss the myth about larger sensors generating too much heat in video mode. Anyway, it should be clear that there is plenty of room for active cooling in a unit the size of a professionbal video camera. A final piece of evidence: the Olympus E-330 has a live video mode using a sensor four times larger than 2/3" format without problems of overheating or excessive power consumption.
So once again I come down to one main explanation:
1. the advantages of the larger format largely relate to better low light performance and lower minimum DOF.
2. These rely on using lenses with both longer focal lengths and larger maximum aperture diameters.
3. The larger maximum apertures in particular come with disadvantages in cost, size and weight.
4. These disadvantages, probably size and weight more than cost, are judged by the industry to be too great to justify the advantages in most or all situations.
The issue here is one of balancing advantages in both directions, bearing in mind the law of diminishing returns. This is the common pattern that as you go further and further towards an extreme (like ever larger or smaller sensors and photo-sites), each subsequent step brings less increase in advantages than the previous step, and more increase in disadvantages, with a given level of technology. (technological progress can diminishes the disadvantages in each direction, so there is perhaps no universal answer as to which way it shifts the balance.)
This means for example that it is invalid to argue for the superiority of one option over others by pointing to the clear disadvantages of a format that is far smaller or far larger than any the options being considered. The hopefully obvious disadvantages of making a 1920x1080 video camera in "Hasselblad 48mm format", giving 25 micron wide photosites, are irrelevant to the comparison of format and pixel size options like 4.7 microns (2/3"), 12 microns (the 35mm format Genesis) and 18 microns (36mm wide used with 1920x1080). Equally irrelevant is evidence of the disadvantages of the far smaller 2.3 micron pixels of three year old sensor in the Sony T1. More so when you consider that 2/3" format HD video uses three CCDs, with no color filter arrays or Bayer interpolation, so the advantage in sensitivity over the T1 is greater.
P. S. The video quality advantages of a video camera over video from a still camera of the same sensor size seem easy to explain: the still camera sensor has far more, far smaller photo-sites, and then probably uses sub-sampling to get down to video pixel counts. That is, reading only some of the photo-sites. To get the higher video frame rates, either this sub-sampling or on-sensor binning is needed, and binning s not yet done in digicam interline CCDs as far as I know.
That means that the still cameras' video modes have the limitations of their smaller photo-sites compared to the video cameras, with the expected lower sensitivity and dynamic range. It could be a different story in the future with on-sensor binning, which Foveon offers in its X3 CMOS sensors, and Kodak is now offering in Bayer CFA interline CCDs. (Up till now, binning has been monochrome only, possible for example with three CCD video cameras.)