Hasselblad's Demise

[MarkKay]

I just cannot believe what Hasselblad has done.  I read with great disappointment about the new H3D and how you need to purchase it  with its own back---- but what is even more upsetting is the fact that future lenses will only be chipped for the H3D. I switched from Contax to Hasselblad because of my concern about what their demise would have on future developments, upgrades, etc.  However, what Hasselblad has done is likely going to have similar ramifications for those who are not wetted to using their digital backs.  I think their decision is  a tragic marketing error that will have severe negative ramifications.

Whether or not they deserved it, Hasselblad had a huge advantage in the MF market.  This is clearly going to allow the competetion to catch up.

MR's report is right on the money
http://www.luminous-landscape.com/photokin...-concerns.shtml

[hubell]

I just cannot believe what Hasselblad has done.  I read with great disappointment about the new H3D and how you need to purchase it  with its own back---- but what is even more upsetting is the fact that future lenses will only be chipped for the H3D. I switched from Contax to Hasselblad because of my concern about what their demise would have on future developments, upgrades, etc.  However, what Hasselblad has done is likely going to have similar ramifications for those who are not wetted to using their digital backs.  I think their decision is  a tragic marketing error that will have severe negative ramifications.

Where did you read that future lenses will only be usable with the H3D?

[MarkKay]

read the article by MR that I linked below

I just cannot believe what Hasselblad has done.  I read with great disappointment about the new H3D and how you need to purchase it  with its own back---- but what is even more upsetting is the fact that future lenses will only be chipped for the H3D. I switched from Contax to Hasselblad because of my concern about what their demise would have on future developments, upgrades, etc.  However, what Hasselblad has done is likely going to have similar ramifications for those who are not wetted to using their digital backs.  I think their decision is  a tragic marketing error that will have severe negative ramifications.

Where did you read that future lenses will only be usable with the H3D?
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[paul_jones]

read the article by MR that I linked below
[a href=\"index.php?act=findpost&pid=78523\"][{POST_SNAPBACK}][/a]

apparently the new shift lens that is in the pipeline will only work with the h3d as well.

paul