As I stated earlier, all of this is lost on the average consumer. And these are folks that driving the market. Just look at the news, look out your window, it's all phone photography anymore. All they want it now, on instagram, facebook etc, then it's forgotten. And these are masses, across the world, not just in the US. The thought of a print is never, will never be there ever. So to this user base, if it looks good on the phone, then it's ready, no concerns whatsoever. Try to teach a class to this generation, mention anything about possibly slowing down the ability to get the image to the web instantly, you have lost.
So sure the market that Nikon was in 2, 3 years ago, has vastly shrunk to probably less than 15% of where is was. So any company that can't adapt to the Digital now, me market will be cast aside and sooner than later.
Even Go Pro has felt some pain, due to the latest craze, drone photography since they had to recall their models.
Not sure also why this post continues to pick at Nikon. Canon is feeling it also, but as we all know they are a more diversified company, so they can run with it longer if they want to. The market place dollar where it's being spent will determine what the next steps will be, it's pretty much always been this way. Some companies get it sooner than others.
However on the chip side, Sony needs Nikon just as much as Nikon needs them. Sony's market share has grown, but I don't see them overtaking Nikon or Canon, and so far they have mainly stayed in the Mirrorless market Nikon has not. What a camera is in 3 to 5 years from now will be dramatically different than what we see today. There will still be photographers using the 35mm format, lenses, bodies, etc. but I really don't see that these will be the mainstream anymore as the generation that would be purchasing them has long ago forsaken such technology for other devices.