MO is that there is much sense into entering the "compact" (as you call it) DSLR market... Hasselblad has already a very wide base of thousands of customers that work with the H system all over the world, to them, a compact 44x33 DSLR will come as a blessing since they can both modernise their existing system and finance the new camera by selling their DSLR gear (which for cases other than sports would then be completely useless) altogether. Another factor that is often underestimated is the "shrinkage of gear" factor (using as little equipment as possible, yet improving quality), which to pros is very important. If one adds to the above the new comers to will cause to Hasselblad, it is the most logical thing to do.
"twisting his words"? ...in what way and how do I do that? The man speaks good English and is specific on his target group with phrases like "Leica S-section", "upper class DSLR users", "portable-entry level MF (to the H-system)" and on the Lula interview he insisted on the "greatness of MF optical viewfinder". Where do you see me twisting his words? To the contradict... where have you see him talking about a "mirrorless" or the SWC, or LV? What leads you as to come to that conclusion?
Simply put: no.
If you already own the H system - why would you buy something you can't use with it? A compact medium format system would only make sense if the camera and the lenses are compact. But if you use the same lenses and you only have a small (very small) difference between the weight of a compact camera and the H6D - well why would you get a compact camera with all its drawbacks? It won't be weather sealed anyway, since the lenses aren't weather sealed.
It won't have faster AF or better ISO performance than the H camera and I think pros would rather invest in the new H6 with a 100mpx back by using the trade-in option.
In the whole interview he never said the Hasselblad he's thinking of is a compact Leica-S type. He said that its portability etc are factors they consider - that doesn't mean it'll be a carbon copy. Besides with 4*x3* sensors the viewfinder 'greatness' simply isn't really there anymore. So I doubt he was talking about creating a compact small medium format camera.
Leica S:
160 x 80 x 120 mm (without lens)
1.26 kg (without battery, without lens)
H6D:
153 x 131 x 205 mm (complete camera with HC 80mm f/2.8 lens)
2130 g (with battery, card, and HC 80mm f/2.8 lens)
I really don't see the big difference here in weight/portability when it comes to the body and if Hasselblad plans on using their pre-existing lens lineup the difference will be pretty much 0.